The news comes as radical Islamic group Islam4UKOK was banned by the Government under counterterror legislation - the fourth name the group has had, two of which have already been proscribed.
Minister For Rebranding Lord Fondlebum of Fey said, "we have seen from the publicity success that Islam4UKOK's repeated rebranding has had, that by changing our name we can ensure that
The rebranding, which will commence this Thursday, will see all uses of the word 'Labour' removed from the former Labour Party's stationery and publicity. Reports that the new name for the party will be The War Against Toffs Party remain unconfirmed.
No policy changes are expected as a result of the rebranding to TWAT Party. Gordon Brown is to remain Chief TWAT.